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Every company is unique.
Whilst more often than not organizations compete against each other in various markets and market segments. Each organization itself is wholly unique.
The use of design and creative services is one of the few ways in which an organization can distinguish itself from its competitors. Done well, corporate branding, logo design, and positioning, can not only provide your organization with competitive advantage, but can also propel your organization into your consumers top of mind.
One only needs to think of brands such as Nike, and "Just Do It". Canon, "If Anyone Can Canon Can". Or L'Oreal, "Because I'm Worth It". And so forth, and one automatically realize the strength of the brand against its competitors.
From the outset, 123DOCX.com became aware of the requirements of organizations who need not only to create professional documents and presentations, but perhaps more importantly, brands which can communicate, project, and provide a sense and feeling of corporate values and uniqueness.
From brand design, creation, and management. 123DOCX have not only the creative strength, but also strategic communicators to create new brands, revise existing brands, or reshape under performing brands. And further From brand to profile and profile to corporate communications. 123DOCX.com is able to proivde you with professional brand services without the arrogance and expense of the larger advertising agencies and bureaus.
Because no one understands your market better than you. 123DOCX works together with you to create your brands and marketing material. Ensuring that your brand and brand presence resonates and appeals to your customers and market segment.
To find out more about how 123DOCX.com's Custom Services team can help you achieve your branding, logo, and market needs, contact us today for a free quotation and start gaining your audience's attention.
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Click to view The Corporate Branding & Stationary Show Reel |
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Evaluation of market sector to distingish your brands.Definition of core values and market positioning statements.Visualization of corporate values through the brand and profile.Optimized brand variations for web, print, television, fax, and other media platforms.Design manual and profile handbook.Brand management services to support your marketing department.Layout and design of corporate stationary for print and digital media.Creation of digital stationary templates for email documents.
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Improve your existing brands and corporate stationary by: |
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- Reviewing the strength and impact of your brands.
- Reviewing the strength and impact of your competitor brands.
- Finding unique core values of your products, services, and organization.
- Mobilising your core values of products, services, and organization for greater visual appeal and attention.
- Revise your brands to reflect core values.
- Create optimized brand variations for web, print, screen, fax, and interactive medias.
- Revise product, service, and corporate profiles to reflect updates and modernizations.
- Revise existing corporate stationary to reflect brand updates.
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Develop new components for your existing brands and corporate stationary by: |
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- Revising your brands to reflect core values.
- Introducing profile elements which reflect product, service, or corporate core values.
- Expanding the range of your brand for different market segments.
- Creating optimized brand variations for web, print, screen, fax, and interactive medias.
- Expanding the range of your corporate profile and corporate stationary for greater marketing opportunities.
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Create entirely new brands and corporate stationary by: |
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- Defining markets.
- Evaluating customer needs versus product and service proposition.
- Evaluating market competitors.
- Defining unique product, service, and corporate advantages.
- Projecting unique product, service, and corporate advantages through the brand.
- Creating brand management infrastructure.
- Expansion of brand to profile and creation of profile elements.
- Creation and design of corporate stationary for print.
- Creation of digital stationary templates.
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At 123DOCX.com, our brand experts, strategic communications staff, graphics designers, and artists, work together to maximize the potential of your corporate, product, and service brands.
Click on any of the sample images below to view some of our brand, profile, and creative work.
The first example Optimila, saw a complete brand and marketing strategy. Once understanding the organizations product and service market offerings, 123DOCX.com was able to create the corporate and service brands which reflect the organizations unique strength and core values in increasing human productivity. From brand development and management, the Optimila profile was created and corporate stationary's including business cards, letterheads, envelopes, and digital document templates.
The second example Accepta, saw the creative brand development of a corporate organization and its daughter companies. In addition to the corporate brand design, a full graphic profile, corporate stationary, web site, brochures, and complete marketing strategy was created.
The third example for the broadband services company BroadPark, sees the development of corporate and service area brands. In addition to the branding design, creation and strategy, a complete graphic profile including icon, navigation, and service area profiles for print, web, media relations, and marketing material was created. Together with design manual, profile handbook, and various design templates for media publications. BroadPark illustrates the full creative branding potential of 123DOCX.com's designers and creative team.
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